What 17 years in marketing has taught me (and what’s changed along the way)!

When I started in marketing 17 years ago, social media was still finding its feet, “content marketing” wasn’t really a term yet, and AI was firmly in the realm of science fiction. Now? It’s a completely different landscape. But some things, the important things, haven’t changed at all. If you’re new to marketing or just … More What 17 years in marketing has taught me (and what’s changed along the way)!

Ask yourself, could we do better?

When it comes to marketing your business better, small businesses should ask themselves several key questions to ensure they are on the right track with their marketing activities. Here are some essential questions to consider: These questions can help small businesses gain a deeper understanding of their market, refine their strategies, and ultimately make changes … More Ask yourself, could we do better?